All About Key Words- The How's And Why'sKeywords for websites - keywords definition
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All About Keywords For Websites - The How's And Why'sKeywords for websites - What are key words - Keywords definition:These are basically words that best describe your site and people use them on the search engines to find you. For instance a person searching for cameras, would type 'cameras' into the google or other search engine. Or he/she might get even more specific and type in 'high speed digital camera' into the search engine, the search engine will then return all the websites, that are specific to that search term, These search terms are called 'keywords'. Hence these are keywords that best describe your site and most importantly these are frequently used terms that people would use on the search engines to locate information related to those words. As a website designer, your goal is to find the most relevant words or search terms that people will use on the search engines and then optimize your website for these key words. The technique follows: 1.How to Select the right Key Words:Select the most obvious words people will use that best relate to your site; then enter your words into keyword suggestion tools such as, the keyword tool will return very specific terms that people use while searching on the internet. 2.Go to the link below and use your keywords to search.Go to the google, yahoo and msn and perform searches for your keywords, take a close look at the sites that come up, do these match your business interest? Your competitors site must come up using these keywords. If not revise your key words. 3.Check your keyword popularity – How many searches are being made using this keyword? If not very popular revise. You can use the google keywords tool to find the exact number of searches being made for your keywords. https://adwords.google.com/select/KeywordToolExternal 4.Make your text key word rich.a. Check your meta tags to see what improvement is needed. This can be simply done by checking the HTML version of your page: Go to your website, click on 'View' in the menu bar, then click on 'View Source', this will show you the HTML of your page, check the meta tags that contain the keywords. Though these days, search engines don't pay as much attention to meta tags, its always good to have them perfect. b. The header section of your webpage should look like this:
' <html> c. Your keywords should be include in the keyword meta tag as shown above, they should appear in the description meta tag, they should appear in the title of your page as shown above. 5. Don't overdo your keyword density- As a general rule, your keywords should appear right in your main heading or H1, your secondary and tertiary headings H2 and H3, the content should be focused around the keywords, but write your content so that it feels totally logical and normal. Don't overdo on the use of the keywords. 6.You are now ready to take on search engines and directories. 7.If you are interested in exploding your traffic through keyword bidding, you can find out exactly what your competitors are paying using: https://adwords.google.com/select/KeywordToolExternal, you may have to sign up for an Adwords account to see the actual costs per click that your competitors are paying. More Articles to Help you design and advertise your website:
-------------------------------------------------------------- Copyright [C] Shahnaz Rauf. Author Articles At http://www.snzeport.com. -------------------------------------------------------------
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